CHIA-HUI LIEN's design stands out for its unique use of geometric figures to form the structure of Chinese characters. This innovative approach is the highlight of the design, providing a fresh perspective on the traditional art of Chinese calligraphy. The design was realized through meticulous planning and testing, resulting in a visually striking and culturally significant piece of art.
The design was brought to life using special printing techniques for posters and invitation cards, emphasizing the intricate font design. The specifications of the design include a poster of W70XH100cm, a DM design of W21XH29.7cm, and a book design of W14.8XH21cm.
The Oriental Power design was completed in October 2017 and was showcased at the Kaohsiung Cultural Center in Taiwan from November 30 to December 11, 2018. The design process was a challenging one, particularly in designing the Chinese fonts. Careful consideration was given to the structural aspects and visual aesthetics of the fonts, resulting in a design that is both visually pleasing and culturally significant.
CHIA-HUI LIEN's design is a celebration of Chinese and Chinese characters, important cultural assets with a long history and continuous development in oriental culture. The design not only promotes Asian culture and Chinese characters but also introduces a modern art culture trend with a cross-border oriental design energy wave, actively displaying diversity.
The Oriental Power design was awarded the Silver A' Design Award in the Graphics, Illustration, and Visual Communication Design category in 2019. This prestigious award is given to top-of-the-line, creative, and professionally remarkable designs that demonstrate outstanding expertise and innovation. CHIA-HUI LIEN's design, admired for its strong technical characteristics and splendid artistic skill, showcases a remarkable level of excellence and introduces positive feelings, amazement, and wonder.
Project Designers: CHIA-HUI LIEN
Image Credits: CHIA-HUI LIEN
Project Team Members: CHIA-HUI LIEN
Project Name: The Magnificence of Oriental Power
Project Client: CHIA-HUI LIEN